Wondering why we use hashtags? Twitter is not just a means of social interaction, but a full fledge marketing tool and catalyst for your messaging. This workshop will get you caught up and ready to move forward in this digital age! We will cover getting set up, using lists, joining conversations, forming relationships, and using Twitter to offer encouragement and affirmation.

You’ll learn:

1.  How to utilize twitter as a means of marketing your organization.

2. Principles of today’s online interactions that will help you to generate the most effective message possible.

3. How to take that message and make it pop with only 240 characters.

4. How to evaluate the effectiveness of your messaging.